South Korea’s Telecom Giants Bet on AI to Tackle 5G Growth Stagnation

October 16, 2024

The telecommunications landscape in South Korea is undergoing a significant transformation. In an era marked by the plateauing growth of 5G subscriptions, the country’s top three telecom companies—SK Telecom, KT, and LG Uplus—are turning their focus to artificial intelligence (AI) as a new frontier for innovation and revenue generation. This shift represents a strategic pivot aimed at overcoming the stagnation in their traditional markets. As these companies navigate the complex technology landscape, their innovative approaches and financial strategies are attracting considerable attention, both domestically and globally.

The Financial Outlook: A Mixed Bag

While the telecom giants face challenges in their core services, financial analysts predict an overall positive outlook for their financial performance. The combined operating profit of SK Telecom, KT, and LG Uplus is expected to surpass $737.8 billion in Q3 2024. This optimism is largely fueled by their substantial investments in AI, which are expected to create new revenue streams and offset the stagnation in traditional telecom services. KT, for instance, is projected to achieve an operating profit of 454.9 billion won, reflecting a remarkable 41.3 percent year-on-year growth. This significant increase is attributed not only to effective cost management but also to new revenue streams from AI-based services.

On the other hand, SK Telecom is expected to see a more modest growth of 5.5 percent, reaching 525.1 billion won. Despite the slower growth compared to KT, this still marks a positive trajectory, indicating that their AI investments are beginning to pay off. LG Uplus, however, might witness a slight decline of 0.8 percent to 252.3 billion won, primarily due to depreciation costs associated with their existing infrastructure. The financial dynamics of these companies hint at a larger narrative: while traditional telecom revenues are stagnating, the companies are banking on AI to drive future growth and profitability. This strategic pivot is both a response to market conditions and a proactive step toward securing their positions in an increasingly AI-driven world.

The 5G Subscriber Stagnation

The stagnation in 5G subscriber growth is a pressing concern for South Korea’s leading telecom companies. Currently, 5G subscriptions stand at 33.85 million, which accounts for 65.4 percent of South Korea’s population. Despite initial rapid adoption, the monthly growth rate has significantly slowed down. From April to May 2023, the increase was just 0.7 percent, in stark contrast to the 1.3 percent growth from July to August the same year. This plateau highlights the challenges the telecom giants face: market saturation and consumer fatigue. With the majority of early adopters already onboard, the companies need new strategies to attract the remaining segments of the population.

The environment in which these companies operate makes the pivot to AI not just an optional strategy but a necessary one. The stagnation in 5G growth underscores the need for diversification and innovation to maintain competitiveness. By shifting their focus to AI, these companies aim to tap into new markets and create additional revenue streams that can compensate for the slowing growth in their traditional telecom services. This strategic move is expected to not only stabilize their financial performance but also position them as leaders in the rapidly evolving technology landscape.

SK Telecom’s Comprehensive AI Strategy

SK Telecom is vigorously embracing AI, aiming to lead this technological transition and set new industry benchmarks. The company’s commitment to AI is exemplified by the upcoming SK AI summit on November 4, which will feature industry leaders like OpenAI President Greg Brockman and Microsoft EVP Rani Borkar. This high-profile event underscores SK Telecom’s ambition to be at the forefront of AI innovation. In terms of investments, SK Telecom has allocated $10 million to Perplexity, a U.S. AI search engine, and $200 million to SMART Global Holdings for AI data center solutions. These investments aim to solidify their standing in the AI landscape.

Furthermore, SK Telecom plans to introduce Nvidia’s #00 AI processors by the end of the year, enhancing their AI infrastructure and capabilities. These initiatives reflect a comprehensive approach to AI, focusing on both strategic partnerships and technological upgrades. SK Telecom is positioning itself as a frontrunner in AI, ready to capitalize on emerging opportunities and drive future growth. Their multi-faceted strategy includes hosting significant industry events, making substantial investments in cutting-edge technologies, and continuously upgrading their infrastructure to support AI’s growing demands.

KT’s AI-Driven Transformation

KT is undergoing a significant transformation, evolving from a traditional mobile carrier to an AI communications technology firm. This strategic pivot is anchored by a robust partnership with Microsoft. KT has committed approximately 2.4 trillion won to AI and cloud services, positioning itself as a leader in AI-driven solutions. One of KT’s ambitious projects is the development of a large language model specific to the Korean context. This model aims to deliver tailored solutions for the public and financial sectors, addressing unique local needs.

Moreover, KT plans to roll out AI transition services initially in South Korea, with potential expansion to other regions through a joint venture with Microsoft. This multifaceted approach underscores KT’s commitment to AI, from large-scale investments to innovative projects. Their transformation strategy illustrates how they aim to stay relevant in a rapidly evolving tech landscape. By diversifying their services and focusing on AI, KT is positioning itself to not only survive but thrive in the future, setting a new standard for what a modern telecom company can achieve.

LG Uplus’s Practical AI Solutions

LG Uplus is also diving into the AI realm, focusing on practical applications and user-centric solutions. Among their notable initiatives is the launch of an AI personal assistant service, ixi-O, which will debut for iPhone users later this month. Depending on user feedback, the service may be expanded to Android devices. This move is part of a broader strategy to integrate AI into everyday telecom operations, enhancing user experience and adding value to their existing services.

In addition, LG Uplus has been testing cloud-RAN (Radio Access Network) technologies in collaboration with Dell Technologies. This partnership aims to automate network management, making operations more efficient and scalable. These initiatives highlight LG Uplus’s pragmatic approach to AI, focusing on enhancing user experience and operational efficiency. By integrating AI into everyday telecom operations, LG Uplus aims to provide value-added services that meet contemporary consumer demands. Their strategy underscores a commitment to practical, user-focused innovations that can drive growth and profitability in a saturated market.

Strategic Investments and Partnerships

A common thread among South Korea’s leading telecom companies is their strategic investments and partnerships in AI technologies. These alliances are crucial for diversifying their technological capabilities and strengthening their market positions. For example, KT’s partnership with Microsoft is not just about technology but also about global expansion, aiming to roll out AI services to other regions. By collaborating with technology giants, these telecom companies can leverage their partners’ expertise and resources to accelerate their AI initiatives.

These strategic partnerships also allow them to share the financial and technological risks associated with large-scale AI projects. The investments in AI by SK Telecom, KT, and LG Uplus are not just aimed at immediate financial gains but are also strategic long-term moves to ensure their competitiveness. By forming alliances with global tech leaders and investing heavily in AI, these companies are laying the groundwork for future innovations. This collaborative approach enables them to stay ahead of the technology curve and meet the evolving demands of the market.

Conclusion

The telecommunications landscape in South Korea is experiencing a major shift. With the growth of 5G subscriptions slowing down, the nation’s top three telecom giants—SK Telecom, KT, and LG Uplus—are redirecting their efforts toward artificial intelligence (AI) as a new avenue for innovation and revenue. This strategic move is designed to help them overcome the stagnation in their traditional markets. These companies’ innovative strategies and financial maneuvers are drawing significant interest, not only from within South Korea but also on the global stage.

In an industry where rapid technological advancements are key, these telecom firms are leveraging AI to develop new services and products that go beyond conventional telecommunications. For example, they are delving into AI-powered customer service solutions, network optimization, and smart city initiatives. By integrating AI, they aim to enhance user experiences, improve operational efficiencies, and unlock new revenue streams.

This pivot to AI isn’t just about keeping pace with global competitors; it’s also about setting new benchmarks in the industry. The focus on AI signifies a broader understanding of technology’s potential to transform business models and consumer interactions. South Korea, already a leader in tech innovation, is pushing the boundaries of what telecommunications can achieve in a digitally connected world. As a result, these telecom companies are likely to play pivotal roles in shaping the future of global communications.

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