In response to mounting concerns from artists and users regarding the unauthorized use of user-uploaded music for AI training, SoundCloud has updated its AI policy. The company faced backlash after allegations surfaced about secretly modifying terms related to AI usage. Addressing these concerns, SoundCloud CEO Eliah Seton released an open letter stating that artificial intelligence should serve as a supportive tool for artists rather than a replacement. The newly revised policy now emphasizes that any use of AI to provide opportunities for artists through generative AI will be strictly dependent on explicit opt-in consent.
The changes implemented in February aim to enhance transparency and improve the overall user experience by leveraging AI for music recommendations, playlist curations, and fraud prevention. SoundCloud’s strategic approach focuses on utilizing AI to discover fresh music, expand artists’ fan bases, spot emerging talent, and personalize user experiences—all geared toward supporting artists and engaging fans meaningfully. Through these efforts, SoundCloud remains committed to fostering a supportive environment for artists while utilizing AI to streamline operations and optimize the discovery of music. By centering AI developments around artist empowerment and fan engagement, the platform seeks to balance technological advancements with artistic integrity and user trust.
