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Kantar’s 2026 Trends: AI, Inclusivity Fuel Marketing Growth
AI Applications Kantar’s 2026 Trends: AI, Inclusivity Fuel Marketing Growth

As the marketing world braces for another transformative year, a recent report offers a striking glimpse into the forces poised to redefine brand strategies in 2026, highlighting the dynamic interplay between cutting-edge technology and the timeless need for human connection. With artificial

How Does Zirtual's Acquisition Mark a Historic Calgary Exit?
AI Applications How Does Zirtual's Acquisition Mark a Historic Calgary Exit?

In a groundbreaking development for Canada's tech landscape, the recent acquisition of the Virtual Assistant division of Calgary-based Virtual Gurus by U.S.-based Zirtual has captured widespread attention, standing out not only for its strategic implications but also for its cultural and historical

Can Gemini 3 Transform Google into Your Thought Partner?
AI Technologies & Tools Can Gemini 3 Transform Google into Your Thought Partner?

In a world where answers are just a click away, what if a search engine could do more than retrieve data—it could think alongside users, offering insights as if part of a brainstorming session? Google’s latest innovation, Gemini 3, is stepping into this ambitious territory, aiming to evolve from a

How Can Businesses Mitigate AI Web Search Accuracy Risks?
AI Applications How Can Businesses Mitigate AI Web Search Accuracy Risks?

In the rapidly evolving digital landscape, businesses across various sectors are increasingly relying on artificial intelligence (AI) tools to enhance web search capabilities, streamline research, and drive operational efficiency. These generative AI (GenAI) platforms, designed to deliver quick

Quant Finance Grads Unprepared for AI-Driven Future
AI Applications Quant Finance Grads Unprepared for AI-Driven Future

The landscape of quantitative finance is undergoing a seismic shift with the rapid integration of artificial intelligence (AI), yet a staggering statistic reveals a critical challenge: fewer than 10% of industry specialists believe recent graduates are prepared for AI-driven roles, raising urgent

How Is Levi Strauss Using AI for a DTC-First Transformation?
AI Applications How Is Levi Strauss Using AI for a DTC-First Transformation?

In an era where retail giants must adapt or risk obsolescence, Levi Strauss & Co., a brand with nearly 175 years of history, is making a bold pivot toward a direct-to-consumer (DTC) model through the power of artificial intelligence (AI) and cloud technology. This transformation is not just about

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